At KING, we take pride in making things work better.
We’re known for our leadership in designing and delivering products that are easy and fun to use.
We understand and value our partners and customers, and we’re always looking for ways to serve them better.


KING believes in the mantra of Simply better, by design.

We focus on ease of use, eliminating hassle and complexity in the ways our products are distributed, sold and enjoyed. We relentlessly work to elevate the customer experience and innovate in ways that expand value. With thoughtful creative design, our products work in harmony with other technology as well as the lifestyles of our customers.